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Writer's pictureJohn Pearce

What are You Looking For?

But cannot find?

As they base their products, services, and solutions on their own personal interests and areas of expertise, is actually a breeze for the majority of innovative entrepreneurs.

There is no need for it to be such a struggle.


Innovative entrepreneurs look for things in which they are already an expert, and then consider what people in that niche are searching for but cannot discover.


Far too many individuals believe they are not experts in anything, which is absurd.


  • If you have grown up, you are an expert on growing up.

  • As a parent, you are an expert on others growing up.

  • If you eat, you are a food expert.

  • If you do not consume food, you are an authority on eating disorders.

  • If you sleep, you are an expert on sleep, and if you don't, the world is interested in your insomnia.

  • If you've fallen in love, you're an expert on love, and if you've lost in love, you're likely an expert on unrequited love.


Then there are things that may make you, well, you.


The activities that you enjoy, such as watching television, following a sports team, listening to music, reading, walking, and even thinking.


But how could any of these be a profitable business?


Perhaps because you have not yet begun one.

What Are You Looking For?  But cannot find?
What are your looking for?

There are two main reasons why the majority of individuals do not establish their own business.

The first is that they believe they lack sufficient funds; however, those days are long gone, and lack of funds should not prevent anyone from pursuing their goals.

The second misconception is that there is nothing I can sell that anyone would want. However, the next time you visit Amazon, you will see millions of products that you do not want, and yet Amazon is the world's most profitable company.

Still believe you lack expertise in something?

You know more about yourself than anyone who has ever existed.

And many extremely successful individuals have amassed fortunes simply by talking about themselves.

To start a business, you must be extremely motivated and energized, always be thinking ahead. In addition, your commitment levels must be quite substantial. Only when an individual is motivated can they do justice to their profession.

Accepting rejection or constructive criticism can help you achieve great success. Criticism reveals what he or she is doing improperly or where improvement is required. However, it must be kept in mind that embracing criticism is a crucial aspect of achieving success.

This is because a person will then be aware of his company's flaws and make the necessary adjustments. Therefore, embracing criticism is an effective method of improvisation.

Entrepreneurs are successful due to their passion, resourcefulness, willingness to improvise and listen to others, and strong determination to succeed. Similarly, if you wish to become a successful entrepreneur, you must bear this in mind.

Pretend you are writing about someone else to begin. It is far simpler to write about anyone other than yourself.
Creating an online business about yourself

Pretend you are writing about someone else to begin.

It is far simpler to write about anyone other than yourself. Try to keep yourself separate from your writing. Consider how you would feel if you were writing and reading about a friend and their business. Would it then still feel awkward? Would you promote a friend's excellence more than you promote your own?


Please be kinder and less critical to yourself, as we would never think of speaking to a friend the way we often speak to ourselves internally. This will result in you writing more about your awesomeness.

Consider how your competitors and your inspirations describe themselves in their bios. What appeals to you, and what does not? Consider the rationale behind your responses; what is it about them that makes you like or detest the writing?

Begin by keeping a private journal for your eyes alone. This initiates the development of self-belief and self-confidence. Writing amazing things about yourself becomes simpler as you come to view it as normal or less strange, and this is only possible if you do it frequently.

Keep in mind that a customer will not be reading from the same perspective as you. Try to stop focusing on the things you observe while reading and instead consider what a customer or potential customer will want to learn from this.


  • Will their concerns be responded to?

  • Will they perceive you as an individual?

  • Will they feel they can rely on you and your company?





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